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Sarah Champain

Senior Product Manager CRM

Driving License
Nantes (44000) France
Employed Just looking around
Currently in Nantes working for Doctolib, as Senior Product Manager to optimize Salesforce for our salespeople.
Before that, I contributed to various international projects on Salesforce or in CRM in Munich where I stayed six years.
With a strong international backgroun, working in projects in English, German and French, I am graduated with a master degree in management/marketing.
  • Within the Sales Performance team, I contribute to the optimization of Salesforce to better suit the needs of Doctolib sales representatives, especially on the scope selling/billing.

    • Roadmap and project management
    • Preparation and animation of workshops
    • Drafting functional and technical documentation
    • Test management
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  • Project in the agricultural industry (05/2020 – 03/2021)
    Business responsible for the implementation of Salesforce for sales processes
    • Preparation and Execution of online Workshops
    • Formalization of customer requirements
    • Creation of business proposal
    • Creation of Use Cases/User Stories
    • Testing
    • Configuration and setup
    • User training and creation of training documents
      .
  • Project in the agricultural industry (02/2021 - 03/2021)
    • Scoping project, conducting fifteen interviews in French, English and German to discover paint points related to the use of the CRM tool.
    • Drafting strategic document and conducting restitution workshop with potential improvments to optimize the use of Salesforce.
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  • Project in the automotive industry (01/2018- 03/2020)
    Business support for retail / wholesale integration of CRM systems
    • Creation of Business proposal to improve data synchronization and 360° view on customer between retail CRM systems and wholesale CRM systems for 6 markets: Switzerland, France, Benelux, Italy.
    • Business Lead on the scope Lead Management to specify and integrate new features matching user's needs.
      .
  • Project in the automotive industry (08/2017 - 03/2020)
    Implementation of CRM Blueprint for the region North Africa, Middle East and Eastern Europe.
    • Creation of CRM Blueprint and guidelines
    • Implementation of CRM measures for both the wholesale and retail business and reporting tool to steer the sales funnel.
    • Execution of on-site workshops
    • Rollout support for Morocco and Tunisia
      .
  • Agile Project in the automotive industry (04/2017 – 12/2017)
    Business support for Lead and Opportunity Management processes and for Customer Care processes (CIC). Creation of Use cases/user stories for the implementation of a CRM System prototype with Salesforce for 3 pilot markets: Germany, France and Belgium.
    .
  • Project in the automotive industry (02/2017
    • 03/2017)
      Definition of Sales and CRM business requirements and processes for the implementation of a new CRM system
      .
  • Project in the automotive industry (11/2014 - 01/2017)
    Customer assistance and support in establishing Microsoft Dynamics CRM in emerging markets in Europe and Asia
    • Rollout Management and follow-up for markets (Russia, Ireland, Portugal and East Europe markets)
    • Preparation and Execution of Workshops
    • Evaluation of the objectives: business, IT and CRM strategy
    • Formalization of market requirements
    • Change Management
    • Data Migration
    • Users Training (CRM Team, CIC Sales & Marketing, CIC Customer Service)
    • Preparation of users manual
    • Test Management (System Testing, Release Testing, End-User Testing)
    • Operational Support
    • Monitoring activities
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Skills

Languages

  • French, native language
    Expert
  • German, fluent
    Advanced
  • English, fluent (TOIEC 890 05.2012)
    Advanced

Certifications

  • Professional Scrum Product Owner I (PSPO I) 12/2019
  • Professional Scrum Master (PSM I) 12/2019

Computer Literacy

  • Salesforce
    Advanced
  • Microsoft Dynamics CRM
    Good
  • Siebel CRM
    Intermediate
  • MS-Office (word, excel, power point, outlook, publisher)
    Expert
  • Agile Project Management tools: Jira, Confluence
    Good
  • Zuora
    Intermediate
  • Azure DevOps
    Good
  • Asana
    Intermediate
  • HP Quality Center/ALM
    Good
  • Microsoft Visio
    Good
  • Microsoft Project
    Intermediate
  • SharePoint
    Good
  • SPSS, Spad for datamining
    Intermediate

Master in Services Marketing

IAE Brest Occidentale

September 2012 to September 2013
Master degree. Specialization in marketing applied to services (incl. banking & insurance, distribution and tourism), the non-profit sector (social marketing), CRM and analysis of statistical data and e-marketing

Research thesis: Drive-in models - online food retailing in France
Master's thesis: Customer loyalty program and relationship marketing for "one-to-one" marketing
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IECG-Bachelor International

Excelia Group la Rochelle

September 2008 to June 2012
4-year program with 2-theoretical years in France and 2-years abroad; including a double-degree with a partner university (FH-Regensburg) and professional internships.

Bachelor's thesis: Marketplace as e-commerce strategy
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European Business Studies

Hochschule Regensburg

September 2009 to February 2011
The University “Hochschule Regensburg” is a partner school of Sup de Co la Rochelle. Double-degree french/german in European Business Studies.
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  • Music Festival: electronica, folk, world music
  • Ballets: Swan Lake, Giselle, the Nutcracker, Paquita, Romeo and Juliet, Lady of the Camellias , les Ballets russes (Afternoon of a Faun, Les Biches, Scheherazade), Onegin, Ballet of Igor Moïsseïev, le Corsaire, Spartacus, the Wayward Daughter, Alice in Wonderland, Anna Karenina, Don Quichotte, Carmen
  • Opera: la Traviata, Rigoletto, Lucretia Borgia, Carmen, La Juive, Boris Godunov, Nabucco, The Sicilian Vespers, Hansel and Gretel
  • Museums and Art exhibitions
  • 25 visited countries: Germany, Austria, Switzerland, Poland, Czech Republic, Hungary, Croatia, UK, Ireland, Spain, Portugal, Italy, Greece, Netherlands, Belgium, Luxemburg, Sweden, Lithuania, Morocco, Tunesia, Russia, Kyrgyzstan, Georgia, Turkey, Malta