Currently in Nantes working for Doctolib, as Senior Product Manager to optimize Salesforce for our salespeople. Before that, I contributed to various international projects on Salesforce or in CRM in Munich where I stayed six years. With a strong international backgroun, working in projects in English, German and French, I am graduated with a master degree in management/marketing.
Master degree. Specialization in marketing applied to services (incl. banking & insurance, distribution and tourism), the non-profit sector (social marketing), CRM and analysis of statistical data and e-marketing
Research thesis: Drive-in models - online food retailing in France Master's thesis: Customer loyalty program and relationship marketing for "one-to-one" marketing
4-year program with 2-theoretical years in France and 2-years abroad; including a double-degree with a partner university (FH-Regensburg) and professional internships.
Bachelor's thesis: Marketplace as e-commerce strategy